Upside Business Consultants is a Hauppauge firm that combines strategic business consulting with hands-on marketing, working with small and midsize businesses on Long Island and in New York City that are growing or want to grow. Established in 2009 and led by owner Doug Betensky, Upside describes itself as a hybrid of a consultancy and a marketing agency, which means the same team that helps shape a growth strategy can also carry it out. Its services include marketing and growth consulting, search engine optimization, online marketing, social media, and video marketing for both B2B and B2C clients. Engagements are flexible: businesses can hire Upside for hourly consulting, a defined project, or ongoing managed monthly services, depending on how much support they need.
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